Growth by science
Growth by science
Growth by science
Leverage incrementality testing to understand the true impact of your marketing and sales channels. Drive growth with incrementality-based attribution calibrated for your brand.
Leverage incrementality testing to understand the true impact of your marketing and sales channels. Drive growth with incrementality-based attribution calibrated for your brand.
Trusted by
Our methodology
Our methodology
Our methodology
Boost revenue and marketing efficiency with holistic measurement
Boost revenue and marketing efficiency with holistic measurement
Boost revenue and marketing efficiency with holistic measurement
Combining incrementality, MTA, and predictive MMM, we provide brands with a full measurement toolkit to strategize media spending across channels and optimize operations down to the ad level.
Combining incrementality, MTA, and predictive MMM, we provide brands with a full measurement toolkit to strategize media spending across channels and optimize operations down to the ad level.
Combining incrementality, MTA, and predictive MMM, we provide brands with a full measurement toolkit to strategize media spending across channels and optimize operations down to the ad level.
Calibrate attribution models with incrementality tests
Calibrate attribution models with incrementality tests
Calibrate attribution models with incrementality tests
By refining attribution models with incrementality test results, we deliver the most accurate view of your marketing performance, informing your decisions that drive real business impact.
By refining attribution models with incrementality test results, we deliver the most accurate view of your marketing performance, informing your decisions that drive real business impact.
By refining attribution models with incrementality test results, we deliver the most accurate view of your marketing performance, informing your decisions that drive real business impact.
Our solution
Geo incrementality testing
Incrementality-based attribution
Halo effect analysis
MMM & Media planner
Audience Insights
Our solution
Geo incrementality testing
Incrementality-based attribution
Halo effect analysis
MMM & Media planner
Audience Insights
Our solution
Geo incrementality testing
Incrementality-based attribution
Halo effect analysis
MMM & Media planner
Audience Insights
Why WorkMagic
Why WorkMagic
Why WorkMagic
Holistic measurement
With MTA, incrementality, and MMM, WorkMagic helps you track every marketing channel (including video ads and CTV channels) and the impact across all your stores on Shopify, Amazon, Walmart, and more.
Automated Testing
Ad-level optimization
First-party data
Holistic measurement
With MTA, incrementality, and MMM, WorkMagic helps you track every marketing channel (including video ads and CTV channels) and the impact across all your stores on Shopify, Amazon, Walmart, and more.
Automated Testing
Ad-level optimization
First-party data
Holistic measurement
With MTA, incrementality, and MMM, WorkMagic helps you track every marketing channel (including video ads and CTV channels) and the impact across all your stores on Shopify, Amazon, Walmart, and more.
Automated Testing
Ad-level optimization
First-party data
Experience that drives results
Experience that drives results
Experience that drives results
As seasoned PhDs, data scientists, and measurement experts, we've developed successful solutions for FAANG companies and top international brands. With WorkMagic, we bring our expertise and proven methodologies to the forefront, automating backend processes to ensure your success with the same level of precision trusted by industry leaders. Read case studies>
As seasoned PhDs, data scientists, and measurement experts, we've developed successful solutions for FAANG companies and top international brands. With WorkMagic, we bring our expertise and proven methodologies to the forefront, automating backend processes to ensure your success with the same level of precision trusted by industry leaders. Read case studies>
See what our users are saying
See what our users are saying
See what our users are saying
WorkMagic has been an incredible partner in helping to understand the incrementality of our marketing campaigns at a fundamental level. The insights gained from our Meta incrementality test allowed us to better allocate our resources and invest in what truly drives growth.
Sib Mahapatra, Co-founder of Branch Furniture
WorkMagic’s easy-to-use system has been a game-changer for how we evaluate ROAS and plan for future growth. Now, we have a clear understanding of what truly drives results—from the creative elements to the channels and precise touchpoints.
Lu Li, Head of Performance Marketing, King Smith
WorkMagic has given us the improved ROI on market spend, which in turn lets us make data-driven decisions for better results. Instead of chasing answers to the questions everyone is asking, WorkMagic focused on my company's needs. You can’t underestimate the value of personalized customer support.
Ashish Malhotra, Director of SimplyInked
WorkMagic has been an incredible partner in helping to understand the incrementality of our marketing campaigns at a fundamental level. The insights gained from our Meta incrementality test allowed us to better allocate our resources and invest in what truly drives growth.
Sib Mahapatra, Co-founder of Branch Furniture
WorkMagic’s easy-to-use system has been a game-changer for how we evaluate ROAS and plan for future growth. Now, we have a clear understanding of what truly drives results—from the creative elements to the channels and precise touchpoints.
Lu Li, Head of Performance Marketing, King Smith
WorkMagic has given us the improved ROI on market spend, which in turn lets us make data-driven decisions for better results. Instead of chasing answers to the questions everyone is asking, WorkMagic focused on my company's needs. You can’t underestimate the value of personalized customer support.
Ashish Malhotra, Director of SimplyInked
WorkMagic’s easy-to-use system has been a game-changer for how we evaluate ROAS and plan for future growth. Now, we have a clear understanding of what truly drives results—from the creative elements to the channels and precise touchpoints.
Lu Li, Head of Performance Marketing, King Smith
WorkMagic has been an incredible partner in helping to understand the incrementality of our marketing campaigns at a fundamental level. The insights gained from our Meta incrementality test have been a game-changer for our marketing approach...
Sib Mahapatra, CEO of Branch Furniture
WorkMagic has given us the improved ROI on market spend, which in turn lets us make data-driven decisions for better results. Instead of chasing answers to the questions everyone is asking, WorkMagic focused on my company's needs. You can’t underestimate the value of personalized customer support.
Ashish Malhotra, Director of SimplyInked